📌 The Swipe File

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← NM — Ben Ray Luján ads · Candidate profile

NM — Ben Ray Luján

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1,178

ads

~$498,711

est. spend

0

active now

65

creatives analyzed

Issue / topic

other 902

democracy elections 212

energy environment 28

social security medicare 26

healthcare 5

jobs labor 2

veterans 1

foreign policy defense 1

crime safety 1

Framing

informational 938

attack opponent 93

positive candidate 62

contrast comparison 45

issue advocacy 40

Emotional appeal

neutral 867

urgency 245

anger 21

empathy 19

fear 17

pride 9

Format

social screenshot 869

news screenshot 146

unknown 82

video frame 50

graphic text card 27

mixed 4

Top ads by score

~USD 15,000–19,999 224d live

~USD 15,000–19,999 223d live

~USD 6,000–6,999 240d live

~USD 10,000–14,999 198d live

~USD 3,000–3,499 250d live

~USD 2,500–2,999 223d live

~USD 20,000–24,999 32d live

~USD 1,000–1,499 250d live

~USD 2,500–2,999 178d live

~USD 2,000–2,499 240d live

~USD 3,500–3,999 201d live

~USD 2,000–2,499 178d live

~USD 2,000–2,499 240d live

~USD 1,500–1,999 147d live

~USD 5,000–5,999 141d live

~USD 20,000–24,999 29d live

~USD 5,000–5,999 105d live

~USD 8,000–8,999 19d live

~USD 1,500–1,999 227d live

~USD 1,000–1,499 141d live

~USD 5,000–5,999 32d live

~USD 800–899 178d live

~USD 2,000–2,499 105d live

~USD 800–899 141d live